The Only Body Transformation Challenge Is Today. People often ask why I don’t run traditional body transformation challenges anymore. The answer is simple. A body transformation is not an event. It is a lifestyle. Gina Aliotti, IFBB Fitness figure professional and Dana Lynn Kaye founder of Devotion Nutrition & I. All of us live the fitness lifestyle. We hosted a fitness challenge together in 2018. Yes, I create structured training programs. I use periodization. I change training phases,...

Body Transformation Isn't a Program—It's a Practice

Is it having a dream about making a body transformation? Pauline Nordin posing as fitness model They want to change more than they want to stay the same. Nope. That’s not it. What is it all my clients have in common about wanting to transform? It is not “I’m thinking about it.” Not “after vacation.” Not “when life settles down.” Not “starting Monday.” They are sick of negotiating with themselves. They come to me saying: “I want a fit body. I want to transform my body now". What do my clients...